Scott Greenberg
Franchise Performance Expert | Author of The Wealthy Franchisee
Looking to grow your franchise? Connect with customers? Increase your sales? Getting better at anything takes more than a strong skill set; it also requires the optimal mindset. Scott Greenberg helps franchisees and their employees develop both.
Combining years of experience as an award-winning, multi-unit owner of Edible Arrangements and two decades as a motivational business speaker, Scott will speak to your group as an expert and a peer. He understands the full experience of running a business. No theory here. He’s all about proven strategies, and equally important, proven philosophies that drive franchise success.
Scott specializes in the mindset behind high performance leadership, employee engagement, and creating the ultimate customer experience. He’s also just a really good speaker and discussion leader. Get him in front of your group and they’re sure to have a good time while acquiring great ideas to grow their business.
Scott Greenberg Preview Video
Scott Greenberg: Elevating Businesses and Lives Through Leadership, Culture, and Connection
Meet Scott Greenberg: the go-to expert for organizations aiming to elevate their business metrics and the people behind them. With a unique blend of strategic business acumen and human-focused leadership, Scott is the catalyst for holistic business transformation.
Author of the game-changing books “Stop the Shift Show” and “The Wealthy Franchisee,” Scott dives deep into the human elements that directly impact business performance. He equips leaders with a peak performance mindset, empowering them to lead more effectively and cultivate high-performing teams. His innovative management tool, 30-Second Leadership™, has revolutionized the way businesses enhance employee mindset, skillset, and overall performance.
As a former multi-unit franchise owner recognized for best management and customer service, Scott brings a wealth of real-world experience to his programs. His keynotes and online trainings are not just informative but transformative, offering actionable strategies that produce immediate and lasting results.
But Scott is more than just a business transformer; he’s a storyteller, an inspirer, and a strategist. His high-energy, customized programs don’t just educate; they ignite audiences, leaving them empowered and inspired.
Scott’s expertise isn’t confined to the business world. He is a VIP contributor to Entrepreneur and a frequent contributor to Nation’s Restaurant News, Global Franchise Magazine, QSR Magazine, and Franchise Business Review.
Ready to elevate your business and your life? Discover why Scott Greenberg is the expert organizations turn to for boosting performance and enriching company culture.
Scott is the author of The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar (2021) and Stop the Shift Show: Turn Your Hourly Employees into a Top Performing Team (February 2024), published by Entrepreneur Press.
Partial Client List:
- American Family Care
- Berlitz
- Edible Arrangements
- Elements Massage
- Global Franchise Group
- GNC
- Gold’s Gym
- Great Clips
- Honeydew Donuts
- Hot Dog On A Stick
- Kiddie Academy
- Marble Slab Creamery (Canada)
- McDonalds
- Outdoor Living Brands
- Senior Helpers
- The Little Gym
- The Spice & Tea Exchange
- Togo’s
- Wyndham Hotel Group
- Zoup!
Program Focus: Talent Recruitment, Employee Retention, Leadership Development, Team Management, and Organizational Culture
Overview:
Navigating the complexities of managing hourly workers can be a daunting task. But what if you could turn this challenge into your competitive advantage? Scott Greenberg, an acclaimed speaker and author, unveils the blueprint for transforming your hourly workforce into a high-performing team—without breaking the bank. Drawing from real-world case studies, cutting-edge hiring metrics, and actionable workforce strategies, this dynamic presentation will equip you with the tools to attract, retain, and lead top talent.
This keynote is a game-changer for:
- Leaders and managers overseeing hourly workers and diverse teams
- Organizations stuck in a revolving door of hiring and losing hourly staff
- Decision-makers seeking actionable coaching techniques for immediate implementation
Attendees will walk away with:
- A deep understanding of what sets high-performance cultures apart
- Innovative strategies to attract top talent without inflating labor costs
- A roadmap to overcome hiring biases and the discipline to wait for the right fit
- Best practices for recruiting, onboarding, and training that lead to long-term retention
Why Scott Greenberg?
Scott isn’t just a speaker; he’s a business transformer. With a unique blend of business acumen and human-centric leadership, Scott has ignited audiences from McDonald’s to the U.S. Air Force. His multifaceted approach makes him a sought-after choice for a wide range of events. Don’t just lead; empower with Scott Greenberg
Get ready to achieve breakthrough performance and growth! In Scott’s signature and most-requested keynote, he’ll share with you how to transform your business from average to extraordinary. Scott helps franchisees think, lead and serve at a higher level. With over 10 years as an award-winning, multi-unit franchisee and coach for countless brands, he’ll show you HOW top franchisees achieve consistent, profitable results (beyond doing more marketing and finding better employees).
Get out of your head and get into your business so you can:
- Increase productivity, efficiency and streamline operations.
- Build MORE WEALTH from the operation you already have.
- Make smarter business decisions with more strategy and less emotion.
- Inspire employees and delight customers.
- Reduce stress, maintain a healthier lifestyle and have more fun running your business.
Program Focus: Mindset, Company Culture, Sales Growth, Customer Experience, Life Balance
In a busy work environment, it’s easy to get so caught up in tactics and everything that needs to be done that you forget about your individual mindset and the collective culture of your organization. But these human elements are the very things that separate the average from the extraordinary. To operate in a way that makes the most impact and ultimately, the most money, your culture must excel in three critical areas: the way people think, the way they lead, and the way they serve.
In this engaging, practical keynote program, Scott will show you how to:
THINK like a high performer. Take control of your brain to ensure your mindset is an asset to the organization, not a detriment.
LEAD in a way that promotes both the skill set and mindset of individual team members while also uniting them into a proud, loyal, and collaborative workforce that genuinely wants the best for the organization and the people it serves.
SERVE customers and the community by creating emotionally satisfying experiences that will quickly produce referrals and loyal repeat business.
You will learn:
- The “Trigger to Trouble” process and how to disrupt it
- How to work from your “point of clarity” and overcome the most common mental blockers that sabotage performance
- How to manage your time to ensure you’re not just active, but proactive
- What a culture actually is (beyond being nice to people) and how to effectively build and preserve it
- How to overcome your hiring biases, understand your beliefs about the hiring process, and why you need the discipline to hold out for the right people.
- How to move from facilitating transactions to building connections with your customers
- Shift from upselling to upserving so you can increase your average ticket size while meeting the customer’s needs at a more intuitive level
Program Focus: Motivation, Success, Culture, Mindset, Peak Performance, Overcoming Adversity, Change
This uplifting, content-rich program inspires attendees to embrace change, and upgrade workplace performance, and offers practical takeaways that immediately translate into actionable results.
Scott will teach your organization the three factors that determine outcomes in any business situation. He’ll outline the difference between problem-solving and resiliency, and share five strategies for living and working with more strength and courage. Finally, he’ll explain how your group can create a culture of support and inclusiveness, so organizations thrive as a whole. This program is filled with actionable strategies, impactful stories, and practical life lessons that will give your team lasting strength and inspiration.
Available as a keynote, breakout, or half-day session, this customized program is perfect for leadership and management teams, front-line employees and is also a popular choice for all-hands meetings.
Audience members will learn how to:
- Navigate more effectively through market change, burn-out, and setbacks
- Identify the three factors that impact results and focus on the areas where you have the most control
- Make smarter business decisions with more strategy, and less emotion
- Discover the most common mental blockers that sabotage business performance and how to avoid them
- Create a work culture that everyone can get behind and how to regularly reinforce it to promote seamless teamwork and high-performance
- Elevate the individual and group performance of your team
Program Focus: Team Building, Leadership, Cultural Transformation, Employee Engagement, Coaching
Do you struggle with underperforming team members? Are attempts to motivate them failing to produce results? Would you like to spend less time “dealing with employees” and more time growing your bottom line?
Discover 30-Second Leadership, a field-tested management program that has leaders raving! Rooted in real-world experience, this simple, hard skills coaching system will show you how to quickly diagnose an employee’s work performance and prescribe the best corresponding coaching method to boost results and shift employee mindset and productivity in the workplace.
Whether you are a small business owner or a front-runner in a large corporation, if you manage other people, 30-Second Leadership will provide you with immediate, powerful, and lasting results.
This program will:
- Empower managers with simple, proven steps to engage and INSPIRE their employees
- Create a common language among management for evaluating employee performance
- Ensure top employees stay great, feel challenged and elevate others
- Re-engage employees who may be bored, burnt out or slipping in performance
- Transform front-line employees into leaders who will help you grow your business
This workshop is highly-customized and a perfect follow-up to any of Scott’s keynotes. It is available in a 60-90-minute format, half-day workshops and is a popular addition for executive retreats.
PROGRAM FOCUS: Customer Experience, Sales, Client Loyalty, Competition, Mindset
Do you want more transactions and bigger tickets? Do you want to outperform your competition without having to out-advertise them? Are you ready to turn your customers into raving fans?
When you focus less on what customers get and more on how customers feel, every transaction will become a marketing opportunity; make them feel great and they’ll do your marketing for you.
If you’re ready to learn how TOP business operators stay in the winner’s circle, this presentation is for you. Scott gives you powerful tools to create a service culture that grows loyalty and word-of-mouth and translates success into bigger ticket sales. He’ll show you how to replace robotic customer service practices with unforgettable experiences that ensure customers remember you, talk about you, and can’t wait to come back.
Discover Scott’s field-tested and award-winning approach that will help you:
- Deliver a customer service experience that distinguishes you from the competition
- Make EVERY transaction a marketing opportunity that brings customers back
- Optimize your digital footprint by improving your online ratings and reviews
- Increase ticket average, customer frequency, and word-of-mouth advertising
- Apply the “Above/Below Effect” so you can not only build your brand but improve your reputation
Stop the Shift Show
Turn Your Struggling Hourly Workers into a Top-Performing Team
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- Single, soft-cover copies via Amazon (List price, $26.99)
- Bulk Purchase Discounts:
Quantity | Price Per Copy |
---|---|
25–100 | $24.99 |
101–300 | $21.99 |
301+ | $17.99 |
Plus the cost of UPS Ground Shipping from Los Angeles, CA.
Orders need to be placed no later than 2 weeks prior to the event date if used as a conference gift.
Place bulk book orders by contacting: Jennifer@Franchisespeakers.com
The Wealthy Franchisee
Game-Changing Steps to Becoming a Thriving Franchise Superstar
-
- Single, soft-cover copies via Amazon (List price, $24.99)
- Bulk Purchase Discounts:
Quantity | Price Per Copy |
---|---|
25–100 | $22.79 |
101–300 | $16.79 |
301+ | $14.79 |
Plus the cost of UPS Ground Shipping from Los Angeles, CA.
Orders need to be placed no later than 2 weeks prior to the event date if used as a conference gift.
Place bulk book orders by contacting: Jennifer@Franchisespeakers.com