Choosing the Right Franchise Speaker
There are some absolutely fantastic franchise speakers out there but how do you choose the right one?
Of course some fit your franchise culture better than others—and depending on the year, likely only a couple will dovetail perfectly with your theme, learning objectives, event budget parameters and where you are as a franchise system that particular year.
Some years the hunt may be easy and other years not as much (of course, our goal at Franchise Speakers is to make it smooth and easy EVERY year. 🙂 ) Whether we are searching on your behalf or not, we are passionate about franchise systems finding the perfect speaker match for their franchise conventions!
So, because we love checklists, we created Franchise Speakers’ 10 Step Checklist for Choosing the Right Franchise Speaker, hoping to help support you in your search.
If I could say only one thing about finding the perfect match, I would say start by pondering your desired outcome.
“What do we want our franchisees to
think, feel, say or do when this session is over?”
Early on, I started posing this question to our franchisor clients on our initial event call and found that the answers create clarity—and in my world, my brain starts percolating and popping with ideas.
Cheers to finding the perfect speaker match for your next event—we are always here to support you where helpful, just let us know. 🙂
P.S. In case you didn’t click above 🙂 , here’s Franchise Speakers’ 10 Step Checklist for Choosing the Right Franchise Speaker. We hope you find it useful!