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Jay Baer, CSP, CPAE

Customer Experience | Marketing Innovation

Jay Baer is a Hall of Fame keynote speaker who teaches business growth through customer experience and marketing innovation. He is also a popular emcee and host of large events, New York Times bestselling author of seven books, and founder of five, multi-million-dollar companies.

Filled with real-world case studies and examples, Jay’s entertaining and engaging programs teach franchises how to turn customer experience, customer service, and marketing into their biggest business growth advantage.

Jay is an advisor to numerous iconic brands and has delivered programs to Anytime Fitness, PestWord, P.F. Chang’s, Caterpillar, Massage Envy, and 32 of the FORTUNE 500. He is also the Founder of Convince & Convert, a strategy consulting firm that owns the world’s #1 content marketing blog and the world’s top marketing podcast.

Jay Baer’s Official Trailer

Travels From:

Bloomington, IN

Fee Range:

$20,000 – $30,000

Favorite Food:

Smoked Meats

Jay Baer's Bio

Jay Baer is a business growth and customer experience expert, advisor, researcher, author, and analyst.

He has spent 30 years helping more than 700 of the world’s most iconic brands, including Nike, Oracle, Salesforce, Bentley, and The United Nations, gain and keep more customers.

A 7th-generation entrepreneur, Jay has written seven best-selling books on marketing and customer experience, and founded five multimillion-dollar companies.

Jay is an inductee into the professional speaking hall of fame, and travels globally teaching business growth principles to in-person audiences.

This year, Jay was voted the #1 Global Guru for marketing, and the #2 Global Guru for customer experience.

Also the creator of multiple award-winning podcasts, Jay currently hosts The Spirit Guides show, about the entrepreneurial journey of the world’s top content creators.

A lover of plaid suits and a hater of red tape, Jay is also the world’s #2 tequila influencer, publishing 25 videos per month on Instagram, TikTok, and beyond.

Jay Baer

Partial Client List:

  • American Express
  • Anytime Fitness
  • Cisco
  • Cleveland Clinic
  • Hilton
  • IBM
  • J.D. Power
  • Mayo Clinic
  • Novartis
  • PCMA
  • Prudential
  • Purina
  • With COVID-19, we had to move from planning an in-person, three-day meeting to a virtual, three-day meeting with 60 people across three countries. All while keeping the same objectives and expected outcomes. Having Jay Baer as our host, emcee,

    and keynote speaker helped keep the high-energy and consistency needed across all three days. We were all extremely surprised how much engagement we had across the team – even until the end. It was a unanimous success thanks to Jay!

    Christy Dempster Senior International, Marketing Manager
  • Jay is a powerful presenter. He not only positively affected our members, but as a result of his presentation, our own organization completely changed our approach to growth.

    Bill Eckstrom Ecsell Institute, CEO
  • There are some speakers that are great on stage, some that have amazing and relevant content, a very small handful who actually share something that will

    shift our entire business strategy, and very very few who impress me as having all the above – Jay is that guy.

    Rory Vaden World Champion Public Speaker
  • The minute Jay (literally) ran up on stage to inspire over 700 property managers, the energy level in the room reached phenomenal heights. His style—a perfect balance of humorous examples and educational insights—kept people engaged until the very end. It was informative, actionable, and personal—and incredibly valuable to our customers.

    Lisa Horner Appfolio, VP of Marketing

Jay Baer's Keynotes

Coveted Customer Experience

How to Grow Your Business by Focusing on 3 Things Your Customers Truly Care About 

You’ve heard it before. Over and over, in fact. “Improve your customer service.” “Optimize the customer experience.” But what does that even mean?

Today, when your intersection points with your customers may number in the dozens (or even hundreds) tackling customer service or customer experience holistically is impossible.

You can’t magically get better at every customer touch point. But you CAN get better at the touch points that matter.

Coveted Customer Experience is a fast-paced, dynamic, inspirational, and hilarious presentation that shows you how to gain and keep more customers by improving on the three things that really matter to your customers.

4 Ways to Win

How Small Businesses Can Outflank the Big Guys and Thrive in 2020 and Beyond 

The big guys have more money. They have more awareness. They have more technology. But small businesses can still win and grow if they stop trying to copy the big guys, and instead double-down on an intimate approach to customer experiences.

Jay Baer is a 7th-generation entrepreneur who has started five multi-million-dollar small businesses from scratch. In this timely and vital presentation, he demonstrates the four ways small businesses can clearly differentiate from large competitors, and how those distinctions can be used to attract more customers than ever.

Including a minimum of nine relevant (and often hilarious) examples, Jay will change the way you think about customer experience, customer service, personalization, and marketing. You will learn why and how consumers choose between large and small alternatives, and how you can turn the tables on the corporate colossuses by embracing your points of difference.

Youtility

How to Grow Your Business by Helping, not Selling 

Your customers’ expectations are going up and up and up.

That’s scary, yes. But it is also the single greatest business opportunity since electricity. Look past the “old ways” of marketing. Look past the old ways of customer service, and what you find is a once in a lifetime opportunity to massively propel your business forward in ways that were unthinkable just a few years ago.

The key to breaking through customer cynicism and competitor messaging clutter isn’t shouting louder, it’s becoming truly, massively relevant.

Is your marketing so useful that people would pay for it? That’s what it takes to become a Youtility….and you can get there.

Relevancy is the coin of the realm, and you’ll find out how to out-relevance your competition in dynamic, hilarious, thought-provoking presentation.

Talk Triggers

Turn Your Customers into Volunteer Marketers 

The best way to grow ANY business is for your customers to grow it for you. But that only occurs if you deliver a customer experience that creates conversations.

Word of mouth influences 50% of all purchases, but we too often take this for granted. We just assume that our customers will talk about us. But they won’t, unless you give them a story to tell.

In this hilarious and interactive presentation filled with examples and research, Jay Baer teaches audiences how to create a unique story for their business; a tale that will turn their customers into their most effective sales and marketing advantage.

This powerful keynote creates real change among attendees. It alters the way they think about the intersection of customer experience, marketing, sales, and operations, yielding big growth and enhanced cooperation.

Hug Your Haters

How to Embrace Complaints and Keep Your Customers 

Haters aren’t your problem … ignoring them is.

If it feels like there are more complaints than ever, and that you’re spending more time and money dealing with negativity and backlash, you’re right. But the rise of customer complaints is actually an enormous opportunity.

In this eye-opening presentation, Jay reveals proprietary research into The Science of Complaints – why and where your customers complain, and how to turn customer service into a marketing advantage.

80% of companies say they deliver exceptional customer service. 8% of their customers agree. Jay teaches the critical steps necessary to retain and delight customers in this disrupted era when customer service has become a spectator sport.

Additional Resources

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